E-commerce

Learn more about the leading causes of shopping cart abandonment and helpful implementation tips for increasing conversion rates.

Help your customers visualize and interact with your products online; offer unique shopping experiences that boost conversions and sales. Augmented reality is one such technology redefining how businesses sell online....

Having decided to go online, you’ll probably be contemplating the choice of platforms. Shopify and WooCommerce are two of the most popular e-commerce platforms for online retailers. This article compares Shopify and W...

As an AM, I’ve to take care of two things- Account Management and Project Management. This involves the client and the team and the constant syncing of requirements and tasks is where most of my time is spent.  ~Sneha...

Dealing with 10-15 clients daily can take its toll and when escalations, issues, and problems surface, the going gets hard. We cannot help but admire the tenacity, empathy, and determination with which our account man...

Working as an AM is tough. Working as an AM in Marmeto is tougher! “There are two sides to being an AM. First is understanding the needs of the clients and understanding the flow in which they feel the tech will proc...

Communication, empathy, responsiveness, patience, detailed SOPs, structured work formats all combine to form the backbone of every successful organization. That being said, the major make or break is based on the unde...

With ecommerce being in the limelight today, everyone is trying and testing different ideas to maximize sales. Seasonal sale seasons are a sweet spot. One can implement the changes today for a particular sale but the ...

In all the upcoming festivities, let’s not forget that WE’VE GOT WORK TO DO! If your cup of ideas is almost down to the last dredges, we’ve got you covered. Consider this our special gift to you! We're here with 5 tip...

The sales funnel is not a sure shot trick to conversion heaven, however, it encompasses all the major steps brands can take to ensure they are on the way to that sweet spot. Remember, the funnel is a strategy altogeth...

Headers were previously seen as narrow strips in the top parts of the websites that contained a logo, a call to action, and contact information. However, today with modern design, the whole space above the fold of the...

There was a time in the early 2005s when horizontal scroll was considered a complete taboo. This was because the whole UX of sideways scrolling was confusing to the user and it just didn't comply with conventional web...